Contenu du cours
Module 1 — Getting found on the marketplace
Craft strong titles and keywords, pick the right categories, complete your shop profile and understand internal visibility.
0/4
Crafting strong titles and keywords for your listings
15:00
Choosing the right categories
14:00
Completing your shop profile and understanding internal visibility
15:00
Quiz — Module 1
Module 2 — Listings that convert
Professional photos, persuasive descriptions, psychological pricing and social proof.
0/4
Professional photos that create desire
16:00
Persuasive descriptions: benefits before features
15:00
Psychological pricing, promotions and social proof
16:00
Quiz — Module 2
Module 3 — Promotions and customer loyalty
Run promotions and flash sales, offer bundles, follow up with customers and encourage repeat purchases.
0/4
Running promotions and flash sales
15:00
Offering bundles and increasing the average order
14:00
Following up, using the wishlist and encouraging repeat purchases
16:00
Quiz — Module 3
Module 4 — Reputation and growth
Build a solid reputation, deliver customer service that creates loyalty, analyse your statistics and plan your growth.
0/4
Building a solid reputation
15:00
Customer service that creates loyalty
14:00
Analysing your statistics and planning your growth
16:00
Quiz — Module 4
Growing your shop on the Postdy marketplace

A complete shop inspires trust and stands out more. A buyer landing on an empty shop with no logo and no description hesitates. A polished shop, on the other hand, suggests a serious, active seller: people buy far more easily.

What makes a shop complete

  • A well-crafted logo and banner in the colours of your brand.
  • An introduction that tells buyers who you are and what you offer.
  • Up-to-date information: lead times, terms, contact details.
  • A well-stocked catalogue: several listings work better than a single one.

The internal visibility factors

The marketplace pushes forward the shops and products that reassure buyers and show activity. Here are the main factors that improve your internal visibility.

VIEWS — 1,000 LISTING CLICKS — 200 ADDS TO CART — 60 SALES — 20
  • Complete listings (photos, description, price, stock filled in).
  • Good reviews and a high satisfaction rate.
  • Responsiveness to buyer messages.
  • An active shop: regular sales and a catalogue kept up to date.

Each stage of the funnel narrows: out of 1,000 views, only some click, then add to cart, then buy. Improving your visibility widens the top of the funnel; improving your listings (next module) reduces the losses at every stage.

Key takeaway: a complete shop inspires trust and stands out more. Polished listings, good reviews, responsiveness and steady activity are the factors that improve your internal visibility.

Précédent
Suivant

Learning often happens in classrooms
but it doesn’t have to.

+33 7 69 66 94 80
info@postdy.fr
Prix indicatifs, convertis depuis l'euro