WooCommerce is a free plugin that gives WordPress everything an online store needs: a product catalogue, a cart, payments, order management and more.

Why WooCommerce

  • Free and open source — the core costs nothing.
  • Flexible — sell physical goods, digital products, services or subscriptions.
  • Extendable — thousands of add-ons for payments, shipping and marketing.

It slots into your existing site: your pages stay exactly where they are, and a “store” section is simply added alongside them.

Key takeaway: WooCommerce = WordPress + e-commerce. It is the most widely used way to sell online.

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