Sales techniques

À propos du cours

Selling is a skill you can learn — it is not a gift reserved for a lucky few, nor a matter of smooth talking. This course gives you a clear, step-by-step method for winning people over without ever pushing them.

You will discover the mindset of a good salesperson, the art of uncovering the real need through the right questions, the way to turn your selling points into concrete benefits, and finally the techniques for closing and building loyalty. By the end, you will be able to run a sales conversation from start to finish, with confidence and integrity.

Contenu du cours

Module 1 — Sales fundamentals
The role of the salesperson, the stages of the sales cycle and first impressions.

The salesperson’s role and mindset

12:00
The stages of the sales cycle

13:00
First impressions

10:00
Quiz — Module 1

Module 2 — Uncovering the need
Asking the right questions, practising active listening and rephrasing.

Module 3 — Making your case and winning agreement
Turning features into benefits, building your pitch and handling objections.

Module 4 — Closing and building loyalty
Closing techniques, follow-up and building loyalty through referrals.

Notes et avis de l’apprenant

Encore aucun avis !

À propos du cours

Qu’allez-vous apprendre ?

Contenu du cours

Module 1 — Sales fundamentals
The role of the salesperson, the stages of the sales cycle and first impressions.

The salesperson’s role and mindset

The stages of the sales cycle

First impressions

Quiz — Module 1

Module 2 — Uncovering the need
Asking the right questions, practising active listening and rephrasing.

Asking the right questions

Active listening

Rephrasing

Quiz — Module 2

Module 3 — Making your case and winning agreement
Turning features into benefits, building your pitch and handling objections.

Turning features into benefits

Building your pitch

Handling objections

Quiz — Module 3

Module 4 — Closing and building loyalty
Closing techniques, follow-up and building loyalty through referrals.

Closing techniques

Follow-up

Building loyalty and earning referrals

Quiz — Module 4

À propos du cours

Qu’allez-vous apprendre ?

Contenu du cours

Module 1 — Sales fundamentals The role of the salesperson, the stages of the sales cycle and first impressions.

Module 2 — Uncovering the need Asking the right questions, practising active listening and rephrasing.

Module 3 — Making your case and winning agreement Turning features into benefits, building your pitch and handling objections.

Module 4 — Closing and building loyalty Closing techniques, follow-up and building loyalty through referrals.

Notes et avis de l’apprenant

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Module 1 — Sales fundamentals
The role of the salesperson, the stages of the sales cycle and first impressions.

Module 2 — Uncovering the need
Asking the right questions, practising active listening and rephrasing.

Module 3 — Making your case and winning agreement
Turning features into benefits, building your pitch and handling objections.

Module 4 — Closing and building loyalty
Closing techniques, follow-up and building loyalty through referrals.