Contenu du cours
Module 1 — Understanding financial statements
What financial analysis is for, the balance sheet and the income statement.
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Module 2 — Reading the key figures
Revenue and margins, intermediate performance measures, profit.
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Module 3 — The essential ratios
Measuring profitability, liquidity and debt.
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Module 4 — Analysing and deciding
Interpreting ratios, managing cash and working capital, keeping common sense.
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Introduction to Financial Analysis

Financial analysis means examining a company’s figures to understand its health and its performance. It is a decision-making tool, not just an accounting formality.

What it actually delivers

Behind every figure lies an economic reality. Analysis answers simple questions: is the company making money? Can it pay its debts? Will it survive a setback?

  • The owner or manager steers the business and anticipates trouble.
  • The banker decides whether to grant a loan.
  • The investor assesses whether to put money in.
  • The supplier checks that the invoice will be paid.

Two documents do most of the work: the balance sheet (a snapshot of what the company owns and owes) and the income statement (the story of a year’s activity).

Key takeaway: financial analysis turns raw figures into decisions. It is reading a company’s story through its accounts.

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